Cases
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Examples
Case: A wellness center placed a discount voucher in a digital goodie bag distributed by a fitness chain.
Approach: The goodie bag was promoted through social media and email campaigns of the fitness chain.
Result: 18% of recipients used the discount voucher, which resulted in 200 new customers for the wellness center within one month.
Case: A premium Italian olive oil company wanted to expand into the French market.
Approach: Brandlink connected them to a French gourmet store chain, who started promoting the product in their stores and catalogue.
Result: Within 6 months, the olive oil was a bestseller in 15 stores, with a sales growth of 80%.
More reach, lower costs
Case: A local coffee brand teamed up with a popular bakery chain to promote their new products.
Approach: The coffee brand was included in the bakery's monthly newsletter, which had 50,000 subscribers.
Result: The coffee brand saw a 35% increase in their online sales within two weeks, while the bakery was praised for their relevant recommendations.
Case: A tech accessories startup partnered with a popular electronics retailer to promote their latest product.
Approach: The electronics retailer sent out an email campaign recommending the startup's product.
Result: A conversion rate of 12% and a turnover of €50,000 within one week.
Why does this work?
- Relevance: The target group feels addressed by recommendations from a brand they trust.
- Cost-effective: No high advertising costs or uncertain ROI.
- Sustainable: Builds long-term relationships with partners and customers.
